About Fine Cooking

Fine Cooking has built the single most trusted and highly valued epicurean media platform in America by creating high quality content products for the most passionate food and cooking enthusiasts out there. Fine Cooking delivers triple-tested recipes and expert how-to advice to fuel the passions of food and cooking enthusiasts. Whether it’s a quick weeknight meal or a weekend gathering, Fine Cooking provides the inspiration and information needed to share the joy of food with friends and family.

For just a fraction of the cost you might spend with other epicurean magazines, we offer you the opportunity to promote your brand to 1.2 million potential brand ambassadors in Fine Cooking.

To download this media kit as a PDF, click here.

Fine Cooking Is Leading The Industry

The trusted authority on food, cooking, and entertaining.

#1 in ad growth in Feb/Mar 2019 issue as compared to Food & Wine, Bon Appetit

#1 in newsstand sales vs Food & Wine, Bon Appetit and Saveur

#1 in print engagement (readers spend 2.2 hours with each issue)

#1 in home entertaining (45% of readers do so 1x/month or more)

#1 in advertiser ROI (willing to pay more for high quality items)


Source: Fine Cooking Prototype, 2018 GfK MRI Doublebase


Reach A Dedicated, Motivated Audience who Loves to Cook

If you’re looking to target people who love to cook, Fine Cooking has you covered, with a continuous multi-channel conversation.

Our Audience Demographics


median age




household income


highest subscription price in category

Committed and Engaged Cooks


hours spent reading each issue


TV viewership of Moveable Feast with Fine Cooking


Facebook likes

Learn More about our 8 MILLION+ Brand Universe.

Get in Front of Our Highly Engaged Cooks

Our cooking enthusiast readers rely on us for best-in-class industry content and best practices to help them succeed — they are highly engaged and willing to pay a premium for our content — ensuring your products get noticed.


cook for fun at least once a month

cook for fun at least TWICE a month

prepared food from scratch in the last 30 days

Get To Know Our Influential Audience

Our cooks are highly skilled, entertain often, spend time in the kitchen, and tell all their friends and family.


feel they have “great experience” in cooking

say family/friends often come to them for cooking advice

have recommended food products to family/friend in the last year

2020 Editorial Calendar

Fine Cooking Sun-Kissed Salads

February/March 2020
Ad Close 11/29/19
On Sale 01/28/20
Read more details

April/May 2020
Ad Close 01/31/20
On Sale 03/31/20
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Fine Cooking Marcus Samuelson

June/July 2020
Ad Close 03/27/20
On Sale 05/26/20
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Fine Cooking Artisan Toast Bar

August/September 2020
Ad Close 05/29/20
On Sale 07/28/20
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Fine Cooking Holiday Meals

October/November 2020
Ad Close 07/31/20
On Sale 09/29/20
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Fine Cooking Cheese Platter

December/January 2021
Ad Close 10/2/20
On Sale 12/1/20
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SIP: Breakfast/Brunch
Ad Close 12/27/19
On Sale 02/25/20
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Fine Cooking Grilling Issue


SIP: Grilling
Ad Close: 02/28/20
On Sale: 04/28/20
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SIP: Farm to Table
Ad Close: 04/24/20
On Sale: 06/23/20
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SIP: Holidays
Ad Close: 08/28/20
On Sale: 10/27/20
Read more details


Special Opportunities: Moveable Feast with Fine Cooking Sponsorship

Fine Cooking can create unique events for sponsors, putting you in touch with your customers.

From sponsorship of existing Fine Cooking events or specially curated custom events for sponsors, Fine Cooking offers a wealth of possibility in the events space.

Click here to find out more.


Standard Media & Custom Products

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Rates, Specs, and Terms


For advertising rates, please reach out to Fine Cooking’s ad sales team at fcads@taunton.com, or call 800-309-8953.


For ad specs and other important information, click here.

Print Terms

For Print Advertising terms and conditions, click here.

Digital Terms

For Digital Advertising terms and conditions, click here.